One of the most helpful things I had in my arsenal when I was designing marketing materials as a Communications Manager was the company color palette. It was super easy to stay on-brand, have colors that I knew would look good together, and create a cohesive look for all my materials.

So after designing the bookplates for Chicken Wants a Nap, I took a quick minute to put together a color palette comprised of colors that complimented the book and/or were pulled from the book cover itself. Here’s what I came up with for Chicken:

For me, the two most important things were the HTML and CMYK values for web and print, respectively. Depending on your needs, you might structure things a little differently. But now, no matter what I design for Chicken, I’ve got a great jumping off point for complimentary colors.

Finished and printed bookplate!

There’s a few places on the website that I want to check the colors I’m using against what I’ve laid out above, but I’m excited to see where else this comes in handy!



Preorders now available for Princesses Can Fix It! on AmazonBarnes &, Indiebound, and you can add the book to your Goodreads.

For a personalized, autographed copy, you can pre-order from The Silver Unicorn

Chicken Wants a Nap by Tracy Marchini

"A surprising gem." -- Kirkus Reviews (starred review)

Chicken Wants a Nap is available at Amazon, Barnes & Noble and your favorite independent bookstore!

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